Pronounced:
“Are-Teer-Ga”
Or ATG in short form.
In the study of Genetics,
ATG (Coding for Methionine, an essential amino acid)
is the message for the start or beginning of a sequence that will yield a protein
– the cellular equivalent of a worker.
Bremen, Germany
In ancient Greek, the term “arete” (ἀρετή) is a concept that encompasses the idea of excellence, virtue, or moral goodness. It was a central concept in Greek ethics and philosophy, particularly in the works of philosophers like Plato and Aristotle.
Arete is often associated with the idea of fulfilling one’s potential and striving for the highest moral and intellectual virtues. It goes beyond mere physical or material excellence and includes qualities such as courage, wisdom, justice, and integrity. Arete is the pursuit of excellence in all aspects of life, including both moral and intellectual virtues.
In Greek literature and philosophy, individuals who exemplified arete were often admired and celebrated as role models for others to emulate. The concept of arete was integral to the Greek ideal of living a virtuous and fulfilling life.
In ancient Greek, the term “erga” (ἔργα) generally refers to “works” or “deeds.” It is a plural noun derived from the singular “ergon” (ἔργον), which means “work” or “task.” The concept of erga in ancient Greek literature and philosophy often encompassed a wide range of activities, tasks, or actions, including both physical labor and intellectual or moral endeavors.
The idea of erga and one’s deeds or works played a significant role in Greek ethics and philosophy. Philosophers like Aristotle, for instance, emphasized the importance of virtuous actions and ethical conduct as a means to achieve eudaimonia, which is often translated as “happiness” or “flourishing.” In this context, one’s erga, or the quality of one’s deeds and actions, was seen as a crucial factor in leading a good and fulfilling life.
In literature and philosophy, individuals were often evaluated based on their erga, and the concept was used to discuss concepts like moral responsibility and the consequences of one’s actions. The term “erga” is found in various Greek texts and is an important element in understanding ancient Greek ethics and values.
Thus, giving rise to ARETE-ERGA.
Combining the concepts of “arete” and “erga” in ancient Greek thought would emphasize the idea of virtuous or excellent actions and deeds.This combination underscores the belief that true virtue and excellence are not simply abstract ideals but are demonstrated and realized through the choices we make and the deeds we perform in our daily lives. It’s about living a life characterized by moral integrity and striving for excellence in all our actions, whether they are related to physical labor, intellectual pursuits, or ethical conduct.
Logo meaning:
Laurel wreath symbolizes triumph but also pays tribute to the origin of “Arete” + “Erga” (Greek: ἀρετή, meaning excellence or virtue; and Greek: ἔργα, meaning works or deeds)
Golden shield represents knowledge and achievement.
The Brain cartoon with yellow brain lobe margins / sulci represents higher cognitive functioning.
The Blue Hue with Sparks represents a sense of peace, confidence and security.
ATG represents Are-Teer-Ga, but also matches with the DNA start Codon ATG by design; representing the start of new found functioning.
